Naama Barnea-Goraly M.D. was trained in child and adolescent psychiatry and worked as an Instructor and brain researcher at Stanford University. Results of her work were published extensively in leading psychiatric and neuroscience journals and presented at international conferences.
In the course of her work she became interested in gender differences in social cognition, and the significant benefits strong friendships offer, especially for women.
No stranger to the challenges of long-distance (girl)friendships while raising 3 kids and managing a demanding career, she is on a mission to help women keep their girlfriends in their day to day lives no matter how busy or far apart they are.
This mission led her out of the lab and into the real world to create “Telle” (pronounced “tell”), an app designed to be “The next best thing to teleporting your girlfriends whenever you crave unfiltered girltalk”
In this episode, we talk about female friendships, why it is so important for your physical and mental health, why we crave female friendships (spoiler, it’s in your genes), and how Telle will help you keep your girlfriends close. We also chat about what it's like to make a major career shift from scientific research to entrepreneurship.
Find more information on the Telle app and learn how to download it (for iOS and Android, free): www.telleapp.com
2:20 - Intro to Naama and her professional background in brain science research and why no career experience is wasted
5:18 - The fascinating research findings that got her thinking more about the importance of female friendship, fueled the passion for her work and influenced the features and functionalities in the Telle app
12:20 - The impact of social evolution on how women love to communicate with each other and develop close personal relationships
16:21 - How the Telle app was birthed and the research that influenced the creative process of designing it so the experience is more intimate than communicating with friends on other social media platforms
20:50 - The key research question Naama asked to get to the core of what her potential users wanted
22:18 - Why Naama has a generally positive view on social media with some key caveats for users
29:30 - Naama’s advice to other entrepreneurs on how to navigate the emotional roller coaster that can be a natural part of the process